Client work / Fashion / E-commerce
BLVNK CANVAS
We built the online store for BLVNK CANVAS, a Sydney label making everyday basics with no visible logos. The site does two jobs. It sells the collection to shoppers, with accounts, wishlists and order tracking, and it gives small brands a clear way into Ready To Make, the label’s relabelling and printing service.
Visit the live siteThe work
What we built
BLVNK CANVAS makes basics with no logos on them, so the site keeps out of the way of the clothes. The home page opens on the season’s film, then goes straight to the range by type: crop tops, long and short sleeves, bottoms and shorts, with collections like the five-piece Lumière Edit up front.
Every colour and size carries its own SKU, the size chart is one tap from each product, and customers get proper accounts with login, wishlist and order tracking. Free express shipping over $150 runs across the top of the home page, where people actually see it.
The label also works with other brands, so Ready To Make explains its relabelling and printing service in four plain steps and asks for an email to send the information pack. A small brand can go from browsing styles to a quote without chasing anyone.
- 01Custom storefront design and build
- 02Film-led home page and seasonal collections
- 03Product pages with a SKU for every colour and size
- 04Customer accounts, wishlist and order tracking
- 05Cart and checkout in Australian dollars
- 06Ready To Make page for relabelling and printing enquiries
Next project
Luxe Effects